I've worked as a barista and still cringe at using the name. I served coffee. As a result of this minimum wage thankless job i know a bit about coffee and the correct proportions of hot and steamed milk used in the likes of cappuccino and latte. I have discovered that to a large proportion of the coffee swilling public, the names of these drinks are just that, names.
"eh, excuse me love, I didn't ask for a latte, I asked for a less frothy cappuccino, without the chocolate on top." ~ Coffee Idiot, circa 2004.
Anyway I digress. As much as I hate people not knowing what's actually in the drink they've just ordered, it will never compare to the rage caused by people mispronouncing the name with extreme confidence. The biggest culprit, THE ESPRESSO. Now if you want to have a look at how i just wrote it, you'll notice that it doesnt use the letter X. It's not an expresso, and should you ever use this term, shame on you.
So my point? Well, the wonderful people at lavAzza coffee, made me smile with an unassuming sugar sachet served with my ESPRESSO. I'll post a picture because you need to see this understated beauty. In very small print above the logo.....
"Espress yourself."
Lovely work.
